A lot of businesses are still mystified as how to measure just what kind of value they are truly getting from social media. Because it is a medium that is still evolving, it can be hard to understand just what works and what doesn’t when it comes to social media and measuring its value. In […]

YouTube is one of the most powerful tools for video marketing out there, especially for businesses who want to create an online reputation in order to generate more leads and revenue. It allows you to introduce your company’s unique brand and personality to the online community. And the best part? It’s free! Here we provide […]

Even if you’re not currently taking adequate steps to protect yourself (and your company!) when you’re using the Internet, deep down you know you should be. Or maybe you already think you have enough precautions in place – but can you ever be too careful? In these times of Internet fraud, phishing scams and high […]

It’s possible you take your access to Facebook, Twitter and other social media platforms for granted. Maybe you’ve never thought about what a world without news feeds and constant updates and selfies from your friends and acquaintances is like. While there are moments when we’re all fed up of so-and-so’s latest attention-seeking Facebook status or […]

The functionality of Microsoft Office has yet to be beaten. And while it is known for its straightforward productivity, there are quite a few add-ins for your favorite Office application that just might improve your experience further. Whether you want to add a cool infographic to an Excel spreadsheet or need to set an Uber […]

There are over 600,000 Windows Phone applications that have been produced to date. Yes, many of these apps are of bad quality and outdated but, if you look through the Windows Phone Store carefully, you’ll find that it has everything you need for your day-to-day business activities. There are apps for you whether you’re looking […]

One of the biggest, buzziest phrases making the rounds in corporate circles at the moment is “big data”. But what does big data actually mean? What is it and, more importantly, what can it do for your business or organization? The good news is that it’s not just another tired old buzz word that actually […]

We all know that data is valuable. After all, the more we know about the inner workings of our business and how our customers behave, the better. But knowing that data is crucial in helping to move your organization forward, and knowing exactly how to use that information to do so are two very different […]

If you’ve tested out Facebook ads, or are thinking about it, you may be struggling to get the results and feedback you were hoping for. So, with the holiday season underway, and potential customers open to commercial messages, there is no better time to right the ship, get your ads working, and start making sales. […]

Blogging has gone from being a fun side project for aspiring creatives to an absolute necessity for businesses of all sizes. For many companies, especially small to medium-sized ones, it’s likely to be just about the only web page that is updated with any regularity on their websites. And that’s why you need to be […]