Quick, what’s the most important thing about your business’s precious data? Besides knowing how to back it up properly and protect it from catastrophic loss, how about understanding all the lingo used to describe it? The term “big data” – in reference to large, complex data sets – is a well-known buzzword these days, but […]

If you’re like us, you’ve always got a finger to the wind when it comes to search engine strategy and internet presence. If you’re not like us, that’s okay too, because we’ve got a breezy little article here to bring you up to speed on 5 of the latest SEO and Social Media trends that […]

Who would have guessed that clouds could be so complex? Yet in a day and age of seemingly continuous technological advances, “cloud” computing has become one of the more intricate and interesting approaches to managing IT resources for businesses. Not to mention one of the most cost effective, flexible, and secure, thanks in part to […]

The Internet is a powerful platform that brings people together on a global level while giving them access to a wealth of information anytime they please. With the good, comes the bad – some utilize their skills in committing cyber crimes from the comfort of their own homes. Case in point, the recent Cerber ransomware […]

Out of all the numerous social media platforms, Instagram is playing in the big leagues with over 400 million active users. But since most companies are acquainted with Facebook and Twitter, Instagram has essentially been overlooked as a marketing tool. The challenge isn’t posting a picture, but attempting to drive traffic back to your company’s […]

Just understanding what office virtualization is can be difficult enough; picking from the long list of software providers that help you achieve it can feel impossible. Since virtualization is a relatively new practice for small and medium-sized businesses, there isn’t even a standardized way to go about virtualizing your company. So why not start with […]

There are quite a few content management systems (CMS) available for small and medium sized businesses to market themselves on the internet, all working to maximize the value of their features and eliminate gaps in service. One of these, Squarespace, has made a big splash with the addition of their ecommerce analysis functions. When choosing […]

In today’s modern age, the speed in which your reputation can change almost as fast as the speed of light. For example, your reputation might be stellar one day and completely flop the next – meaning that striking a balance isn’t no walk in the park. In order your business to reach its peak, it’s […]

One of the skills crucial to the success of businesses today is digital literacy. This isn’t the proficiency of reading and reciting gadget labels, but according to Cornell University, “the ability to find, evaluate, utilize, share, and create content using information technologies and the Internet.” One of the first steps involves mastering Microsoft Excel. Here […]

The word ‘Community’ is derived from the Latin term communitas meaning ‘things shared by many or all’, which hints at our innate desire to connect with others. With the Internet being such a powerful medium, connecting people regardless of their locations has never been easier. Imagine thousands and thousands of people that are genuinely interested […]